Hell Yeah Gay Lifestyle Blog
"You are here to enable the divine purpose of the universe to unfold. That is how important you are!" - Eckhart Tolle
What you probably wanted to know about being gay but never dared to ask. For fun, for inspiration, for your eyes only. And - don't take it too seriously.
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Saturday, August 4, 2012
Tuesday, July 31, 2012
Ping Pong
I woke up early this morning. I felt very happy. I had a
gorgeous boy lying in my room. He is actually hot. In a special sort of way.
You know, a boy next door but such warmth and genuineness emanates from him… If
he would not live fucking other side of the globe I would probably ask him to
marry me. Well, maybe that’s too early to say J

Setting the scene one:
First you select old females to dance around in a podium
built into the middle of some ghastly and
snotty bar filled with cigarette smoke and half-lighted up with
old neon lights.
Secondly you ask people to pay obscene prices for their
cheap locally brewed beer or cocktails made from concentrated juices, fake
Vodka Podka, and flat mixers.
Thirdly, you ask people to gather around the podium in awe.
The more the merrier.
This is the setting for the show. I forgot to mention you
did drive to some God forsaken joint where the only transportation back to the
city is provided by the establishment for a very hospitable price. Say, half of what you happen to have.
Setting the scene
two:

After the start ritual weird things start pouring out of those poor
pussies. Flowers, serpentine, fluffy toys… followed by needles, razorblades,
round shaped things I couldn’t make out what they were. Well that wasn’t all. Then
come the weird stuff. One of the ladies stuffed two cigarettes up hers and
started huffing and puffing. It was my time to throw up. Have I seen a sight
like that in my life – like ever? NO! It was absolutely horrendous! How can
there be such things in this universe!
And the show continues. Next flushing down the pipe came a shoal of gold
fish (a bloody tank full of gold fish!) At that point my friend fall of from her
chair. We laughed – at her. Gold fish followed
by turtles and frogs. One of the girls with small frogs inside her did have a bit
of struggle there but there they came pomping alive as ever! After that the
show was over, our drinks done and then …. A long bumpy way back home to our
hotel. Gosh, disgusting!
I turned around and check my friends butt but it was still nice, small and definitely not loose. No frogs, no
turtles, no gold fish… ah, but he was a guy, gay and unbelievably cute! J
Cheerio! J
Sunday, July 29, 2012
Watch (out)
Yesterday I arrived to Bangkok with some of my friends. I’ve been
soooo busy! J
It is probably not a wonder my blog’s name is “Fucking
Factory” as I started writing it here in Bangkok. It is just amazing how much
of it there is - right here. In every street corner, almost every alleyway, in
malls, in hotels and even in the bars you’ll get a chance for a happy ending.

After having some drinks we took off and went to Silom Soi
4. It is a gay strip of a street full with gay bars. Couple of my other new
friends joined us too. It’s amazing how you meet such a great bunch of people while
travelling.

For me watches stand for old status symbols – nothing to do
with fashion. Who wears watches anymore these days! Nice Balmain’s wristband is
so much nicer. And hey, you don’t necessarily have to spend a penny less! And better yet, when you loose them you only lost a leather wristband with some nicely bent aluminium...
Many do though
My friend told me
that Rolex is not that copied in Australia. So, getting a Rolex replica from China or
Thailand is worth the 50 dollars one needs to pay for the fakes. And, they are
so good copies that without thorough inspection you couldn’t make out the
difference. He told me the service he gets in restaurants, after placing his
hand on the table and asking for something special, is always flawless. He’s got
style, he’s got money, and he is wearing a Rolex! Phew!
When I sit down to a
restaurant I do it with my incessant leer. First, they cannot take their eyes
off from mine, and secondly, they cannot say no to any small and modest
wishes. I mean what does it cost for a small joint to offer a meager salary
earner like me a complimentary bottle of Bollinger Blanc de Noir, eh? Yes, I do it with my eyes! :)
My other friend has a Philippe Patek watch. Fake as well. He
wears it like most women here their fake Luis Vuitton bags. And do I consider
that elegant?
One of my friends has a large watch collection. You know
expensive watches. I asked him why. “Well, I have either inherited them or
bought them as investments,” he told me and continues “I don’t wear them really
because they are too expensive and it would be distasteful to show up in a
watch, which is some ones three years’ salary (before the taxes).” What a
predicament! “Why then?” I asked. He continued that some people collect art,
some clothes, some watches. “You see, it’s not all that different” he said and
looked a bit sad. “Okay, so if you are a collector I understand. But if you are
saying that you’d wear them only in rare occasions like during total solar eclipses and only were there no common or poor people around ... I do have to say it’s probably not worth it.” He looked at
me and snorted. “Whatever…”
So watches are a bore. ...Unless of course you are boring
and have no idea what to tie around your wrist that is.
I am waiting for my date to arrive. He is sooooo handsome!
But, if he is wearing a watch I am going to give him a boot. First of course I
will check if it is a fake. Fake gives an automatic boot. If it is not, I have
to correct him that I am in a wrong pay grade and would highly recommend him to
leave the table before I need to reveal something far more disturbing news about myself... J
Wednesday, July 25, 2012
Change of scenery
Oh, fantastic three days of absolute bliss behind and I have pretty much nothing worthwhile to say… J Eh, well…
Gulf of Thailand in front of me with tens of its islands,
emerald blue sea greeting me with a gentle faint breeze... Oh what a bliss
indeed! Piano concerto’s playing in the background as loud as these Bose’s
could muster and all the sliding doors in this villa sled open. A wind played
its little play with white see-through curtains and I thought for a moment that
I had landed on to heaven. No, not heaven - not quite yet.
Fourth night to come and whole day still ahead I felt
supercharged. I hadn’t done anything worth mentioning for three days. Grilling under
the sun, getting tanned, was hard work it did take its toll. I really felt
rested but at the same time quite worked out. You know, at the same time feeling
absolutely nacked and rested one just wanted to sit tight and relax. “Stepheeeeeen,
bring me a Vodka Tonic!” Nothing happened; well maybe he’d hoisted himself into
a flagpole. Anything darling, anything to get away from my loving arms… Phew,
that poor bastard was most probably still sleeping in upstairs. Why do people
sleep and waste whole days’ worth of sun without any particularly good reason. You
can take “cloud” when it’s raining, but right now I preferred to be at our infinity
little pool and see the magnificent views and write about it while tanning
myself. See, one can show little productiveness in action if one just spends a
little time before to plan it all.
Oh well. Concerto Pour Piano N1 En by Emil Gilels’s playing in
the background and the rest of the gang somewhere I had whole downstairs for myself.
Gosh I enjoyed being alone music turned to north. Being Gary had been fun so I
decided there and then that being Alexander could be great too. I amassed
myself a harem of boys and felt like little tart in a Sunday tea & cake party
- the biggest one of course. Past days had been fun – well grilling in the
evenings at the big patio and swimming during the day. I had not had this much
laughter since… well few months!
I need to plan my evening now. What shall I invent for tonight?
I guess more boys could do. Yes, sounds like a great idea – and why not, it’s
mine! J
Cheerio J
Sunday, July 22, 2012
It's always worth a try dudes!
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We were at Simon Cabaret on Friday night here in Phuket. You
know 30 lady boys and 30 Thai guy’s cabaret show - all playbacks. It was funny.
My girlfriend said it’s pretty sad she could spend any number of hours making herself
look pretty but would still look less fortunate than those lady boys. I confronted
her stating she had a real pussy – for better or worse. She looked at me like
chewing over what I just said, nodded and looked back towards the stage. After
a moment she turned back to me and whispered: “And I have much nicer boobs!” which
she certainly had. “You know, tying a robe behind your head and taking a
benji-jumb would lift your face a bit too…” I continued and faced a bolting
bird just about to knock my head of like a good damned woodpecker. “Fuck you
too,” she hissed.
I do have to wonder though. These guys dancing at the
Cabaret looked more like faintly undulating snag of logs. Hands protruding out
like some “extra” branches waiting to be smartened up for the party that ought to be
following the performance… but no, still hanging there idle. “You know if they
felt like dancing would they not take their hands to the party too?” My friend
glanced at me and laughed. “Yeah, looks a bit dumb.”

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I met a wonderful woman today at the poolside. She was
having a short break from work with her daughter. Delightful company at the
poolside where we emptied few glasses of wine (They call it wine here) or
bottle or two. Well, one shouldn’t count what one drinks. The important thing
was that we had a good laugh. She possessed this marvelous sense of humor and
an eye for spotting gay guys at the poolside. It really helped a lot. I am not hopeless
but not an expert either. Anything that moves is a potential target but you
know all this wasted energy without properly targeting it is kind of useless. I
needed a trained eye – and who’s better in spotting gays than women. Some
women are hopeless in spotting gays. Some are inerrable. She was – well much
better than a mediocre.
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Some of the poolside lobsters were horrendous. I think it’s
really been a while since I’ve seen so many fat people at once. All supercharged
into sunbathing chairs next to each other made this slick hotel pool area look
like a meet store with lost lobsters tucked away into a remote location to burn to death - out
of sight. Well they were not out of sight, they were THE sight - not a requested sight I must say but all lying shamelessly there regardless. Gosh I hated fat people –
Could they just loose those extra pounds and look decent!
I emptied my (yes, I do not count anymore) glass and plunged
in. I paddled to the end of the pool to see this nice guy down there. He’d seen
me with my girlfriend at the pool area everyday so he unsuspectingly let me
paddle all-too-close to him. We chatted and laughed. His girlfriend had gone to
the beauty parlor and I suggested we’d go for a beer at my terrace which he
agreed. He must have guessed what was in my mind because as I had closed the
door behind me he had dropped his pants and asked if he could take a quick shower.
I agreed to that with only one pre-requisite – I must accompany him. He winked
and we took a shower. The rest is self-explanatory.
Cheerio! J
Friday, July 20, 2012
A day of beauty!
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I woke up this morning and had another amazing breakfast at
my shabby five star beach resort. My plan was very simple: First, one hour tanning
without any sunscreen, then 3 hours with Lancaster Tan-deepener, 1km swim, then
quick gym and shower. After that I was ready for treatments.
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I felt my girl’s hands rubbing my neck and shoulders… “Rise
please,” she said. And I did. What? Was it over already? Apparently yes. I
turned and faced the mirror on the opposite wall. Oh yes, quite finished
indeed. I looked like a little boy, a 2nd year student from College.
From what I could tell my treatment had worked like a charm! And I felt amazing!
I slowly rose up from the treatment chair and after my girl
had helped me to put my shoes on I walked slowly and graciously out two ladies
keeping both class doors open for me. Mmm, I felt great!
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Two and half hours passed quickly and before I noticed I was
back on my feet walking out of the door. Only difference was of course that I had
shiny nails on my hands and feet, all four felt like baby’s butt and I felt
overall like a butterfly -so light were my feet I could just take a few steps and
speed into a fly. Oh a perfect day and not even done yet!
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Next treatment was a 1hrs full-body rose-salt scrub followed
by 1hrs sport massage ending to a one and half hour oil massage. By the time I got
out it was 23:00 and I was so exhausted of the day’s activities I had to go to
sleep. I really had had a long and tiring day… but, I would sleep like a little
baby tonight. No fucks today, but hey, tomorrow is a new day!
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We had amazing sex. After 3 hours and just before the
sunrise, lying on our backs and watching stars I fell asleep his dick in my
mouth. My big pacifier found its long lost home! The day had been absolutely
perfect. I had no guilt over ruining some sad fuckheads date – this was destiny’s
calling. I felt him next to me. He rubbed his chin to my hair and growled
gently in his sleep. Mmm, good nighty!
And this story continues…
Wednesday, July 18, 2012
I feel a bit weird today
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I
feel a bit weird today. I do not seem to have appetite for sex. Can’t be my
medication (I don’t have any) or weather (hasn't had a negative effect on
my libido - ever), nor can it be this recent abundance of sex. I don’t know what it is.
This feeling is quite weird indeed. Maybe I need to re-read the manual: “Being
a Man”, written by no-one else than … ME! Sometimes hot weather makes me
drowsy. It could be that. But, as soon as the aircon hits on I am fine – at least
normally. Yep, I still need to try that one out a bit later.
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Did
you know, when a guy doesn’t feel like having sex he's said to have a low libido? When
a woman doesn’t want sex it’s because she’s having a head ache, menstruation
period, or because she’s just so awfully tired – continuing with a list of
possible other excuses. Yeah. And gay guys, well, if you are so run down by days festivities you can't spare a damn hand to your boyfriend then there's definitely something wrong there.
What excuses do
men have?
Well,
if I would have a boyfriend he would not be a “bottom-only” guy as I wrote here
previously. You see, having a hard day at the office, then heavy training at the gym, then going to a department stores food courts and carry out truckloads of
groceries home, and then, waiting on your kitchen table is a bare ass looking for a bang of its life. Dude, sorry.
I just want to kick back and relax
– you’ll do the heavy lifting while I am giving you the butt!
Yes,
guy’s excuse can be simple, honest and very believable. We can admittedly just
be tired. Now that’s exactly what I don’t like in “coupled-up’s lives”. I can’t
pre-plan my occurrences of urgent need for sex. I happen to know when I feel
like it – but I can’t pre-plan it. And having a schedule for sessions is a turn
off – at least for me.
So, what to do
about it?
I
think I am onto something. Is this the reason I don’t want to get coupled up or
married? Or maybe there are several other reasons I just haven’t uncovered yet.
Suddenly I started to be afraid of my precious routines!
You
see, I love my routines. I have daily routines, which motivate me, keep me fit,
happy and energetic. But then I knowingly do not plan certain things like when
to have sex – and it has worked out, so far – perfectly for me.
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We went to
movies and reserved a “sofa” for two. I have to admit I can’t recall half of
the movie but the sofa did prove to be a perfect setting for cuddling. I am
sooooo really in need again! Gosh, and I didn’t even need an aircon! Gotta go
now, plunge into the pool and hit the road with my precious Honda ST1300 ABS! (joke, i am driving a freaking Vespa!)
OMG!
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I run out to have my breakfast this morning. My friend said
she’s going to join me a bit later. Morning was absolutely beautiful. No cloud
in the sky – ocean breeze gently padding my shoulders. I ordered my usual
breakfast menu: Omelet with spring onion, onion, little cubes of tomato’s and
sweet red peppers, 4 fried eggs, nicely cut pineapple, papaya, guava and
watermelon pieces and a cup of coffee. Gosh I love breakfasts - especially with an unobstructed sea-view!
Suddenly I remembered last time I was travelling. I was missing my friend at a breakfast
table. I gave her a buzz but she didn’t reply. And then, there she was, walking
towards my table – face all red.
“You never going believe this, I am so embarrassed,” she
started. “Oh my God I am sooo embarrassed!”
“What? What happened?”
“Well you see when you left I went to the toilet and you
know I had a poo and…”
I cut her short. “You went to a poo and you are telling me
this???” I waved my hand dismissively and burst “I am not interested!”
My friend who is small and petite looked so fragile. She looked so dreadfully lost I had to give her the benefit
of a doubt and let her continue with her ‘poo story’…
“You see the poo was so big it did not go down the drain
when I flushed it so I flushed again. And the water started pouring out of the toilet…
I opened the front door and went looking for a cleaning lady.
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I found one doing
the room next door.” She took a deep breath and then continued. “You see I
tried to explain her what had happened, but that poor girl didn’t understand a
word in English so I tried to describe with my hands a big poo. I showed an arm’s
length of poo and showed as if floor was a toilet and big poo there and water flooding
everywhere. She still didn’t understand a thing so I motioned her to follow me
to my room.”
My friend waved her hand in demonstration of how it had happened.
It looked a bit queer but I nodded and let her continue.
“So, we went to my room and I opened the door to the
bathroom. I opened the toilet seat cover and pointed at my huge big poo. By then
of course the water level had gone down and the only thing the poor girl could
see was, it really was, a giant twirl of a poo covering half of the toilet. I
motioned the girl to come closer as I was about to flush the toilet again. I
flushed the toilet and pointed my finger on top of the flushing water. Look,
look,” I said.
“That little girl looked so puzzled and incredulous, she
obviously didn’t understand what I was about to demonstrate.” My friend took a
deep breath and looked directly at me. “You know what happened next?”
“No idea. But I am sure you’ll undoubtedly tell me,” I said.
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I looked at my friend and burst into tears, I was laughing
so much I couldn’t stop. “OMG, indeed, ha-ha, you VERY VERY BAD GIRL!” J
Gosh I am happy I had done my breakfast already! J
Traveling in “style”
I
remember what traveling was say 5 years back. You found a nice peaceful and quiet
boutique hotel. You checked-in in silence. Bell-boys well versed in English took
your luggages and carried them to your room. The days when hotels where places
of tranquility – where one could sink into one of the carefully selected design
chairs and let the world outside pass by – are over? Traveling was, if not indulgence,
a more expensive hobby than simply taking your car for a weekend road trip or going
for a "vacay" to the next town. Cheap airline tickets, high oil
prices and the rise of Asian tigers changed all that. Now every place is
infested with newly rich but still quite common people.
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What
changed in hotels – really? Can you honestly walk into any joint in this world
anymore in peace! It is practically almost impossible to find a peaceful lux place without new rich people of the growing nations. They fill nice
joints by crawling in from the doors and windows. You can’t hide from them.
They are ever present with their constant noise and buzzing. Even a proper
noise cancelling headphones would not save you from the above ground Hell they create
where-ever, and when-ever they travel.
And
why do they have to be so rude! I mean honestly, a nod when you see a person walking
by isn’t insuperable hurdle. And you know what, when you are checking-in or
checking-out anyone or anything coming to barge-in to ask some stupid questions
is not just irritating – it is a fucking nightmare! “Get your fucking face out
of my sight!”
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Then, strolls in 55 small Chinese comrades with their AdiBas t-shirts
and Luis Fuitton bags accompanied by 110 cameras in motion. On the left hand
side, the doors open, you hear mur mur, and loud “Priviett”, and a harem of the
ugliest men and most gorgeous pumped up Barbara dolls arrive with louder than
life row. And just when you thought you could turn your head and run away, you
are surrounded by loud Indians who complain about the color of the napkins,
temperature of the room and the shape of the breakfast egg before them – and that
is before they turn and realize they had arrived to a lounge area. Of course, just before closing arrives Australians - decibels hitting the ceiling. Once you finally though it's all over arrive five Essex girls wearing (wrong word I know) nothing proper on them - lipstick covering half their face and mascara dropping to their teapots. Idiots in
motion!
But
it isn’t over yet! When all of them have crawled back to their rooms for fiesta
or siesta arrive those red faced English tarts followed by Swedes still half-drunk
from last night (infamous Swedish blond girls still in bed suffering from hang-over of being too beautiful last night). Their noses verge on ceiling and they are just about to
stumble on their own feet when the Germans arrive with their huge black plastic
bags and empty whatever was left in the buffet table. Finally slide in Americans, group of four,
carried by a tractor. Those lardy asses sweep anything and anyone close by and
with their big wide mouths they empty whatever was left on the table after the
Germans depleted the food supply. Their discussion is loud and every second sentence
is to do with some kind of complaint. Whatever they do not know or understand is
well positioned to be subject of nagging. Yes, things have changed.
You
know the concept of queues? Well Indians do not. Queue is a fantastic construct
which sweeps away redundant people out of your way so you can cut into the
front to ask some trivial questions. “Yes,
but I want, dthis is nodth nice behavior. I will make a complaindt. Whod ids
your boss. Du you know dthat dthis is nodht good adth all!” and how blatantly
obvious their obnoxiousness is people still smile at them – kindly. But - go to
puke afterwards. You’ve got to appreciate new money.
They
also used to have nice Lounges in the airport. Now lounges are full of these
multiplying lemmings that fan mediocrity where ever they go. Where is the “class”
and “classy”! Oh, these days, on-board private jets only I am afraid.
What to do?
You have pretty much two options:
1. Roll
over and die my darlings! Or book a gay “LUX” holiday! Tranquility without children,
straight couples, fat or ugly people! Did you know you can even choose an age-bracket
of fellow travelers? Same goes for nationalities you want to share the hotel
with, and – maybe soon also, there is the dickometer. Oh splendor!
2. Sit back and relax. This is life. Take a deep breath and smile. You were looked at just like that few years back. This is progress. The more people travel, the more people see the world and more educated they are - the better place this world will be.
I wonder how travel will change in the next 10 years!
I am off to fuck. Gosh I need a good session! J
Cheerio
J
Tuesday, July 17, 2012
“If I could turn back time…”
If
I could find a way I’d take back those words that hurt you and you’d say…
Rest of
the lyrics from our famous never old dame
Well,
frankly speaking, I don’t want to turn back the time. Do you?
I
could iron out some of the budding wrinkles on my forehead but, hey, there is
Botox for that. When I look at teen boys
it does not make me feel I want to be back “there”. I’ve been there already, years
ago. When I was at their age I had fun. But I had fun because I experienced it
for the first time. Having to grow up and do all that all over again doesn’t
really sound that swell when you are looking at it from my angle. Being 30 is
great. Best time of my life - so far! But why are we so obsessed with youth and
turning back time to change things that are bygones already. I am STILL having
fun, everyday! No regrets and fun is just getting better every year.
I
guess I am fortunate. Many people have few or more things they would like to change if
they only could. But would those people be what they are without those actions… reminds me
of “the Butterfly Effect” starring Ashton Kutcher... I think, we are better
left what we’ve got.
I
guess few people want to be old! Well I know few who do, but statistically speaking
most do not. So we live with what we’ve done and what we've got. If we’d spend our time pondering
about getting old, then we’d miss all the fun of now. And we only live once so
we better live every single day – in full.
Some of my gay friends are drearily negative. They complain about getting old and the more they do so the more old they look. Being old is a mental state of mind. Well, at least for me. And I do not feel a bit old. It must be the abundance of sex! Active sex life keeps you virile!
Some of my gay friends are drearily negative. They complain about getting old and the more they do so the more old they look. Being old is a mental state of mind. Well, at least for me. And I do not feel a bit old. It must be the abundance of sex! Active sex life keeps you virile!
Well
there are of course other things that can help to lift your spirit up. For example, this is my view
where I am currently sitting and writing:

Sea
breeze, water fountain on my left, enough battery in my computer to finish this
posting and motorcycle upstairs waiting to get on to the road later on this
afternoon. And, I can’t wait to ask that cute guy sitting on a table upstairs
terrace to join the ride – behind me :)
Cheerio!
J
Monday, July 16, 2012
Why do gay guys have small … dogs?
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There are few things a guy wants from his dog in addition to the fact that he wants his dog to express his personal style. So, what to consider in the selection process? Color, size, sex and breed are probably the most important attributes. Some select only mixed breed dogs, some will only accept homeless dogs and some like their dogs to mix well with their interior design. Some people find little bit about themselves in dogs appearance and some just select randomly or based on friends referrals. And some, get a dog by accident. Like my mom when my younger sister wanted one but grew tired of taking it out after few months.
So yes, how one selects his or her dog, is not a complete mystery for me, but i still don't get how one wants to land on with something like a dog for 10+ years!
So what does a gay guy wants to communicate with his dog then?
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- I don’t need a big dog to
boost my ego – I have a big cock
- I have a big dog because I
am big too
- I have a puppy because I
want to be a puppy too?
- I chose a big one – Are you
getting my hint?
- I have an ugly, big and briskly
dog – you see I am pretty llama myself
- I choose a big dog, a Doberman
– I need protection. And you’ll need it too.
- I am an old fart, going on
my 60’s and I choose a small peppy dog – if it doesn’t cheer me up nothing
can
- I have a small dog - i feel masculine. I'll protect it with my life
- I heard big dogs eat a lot. As I am 180 and weighing 40kg soaking wet my budget could not bare a big dog eating me into a brink of bankruptcy
- …
Dogs
tell much about their owners don't they! So they tell us. I have never cared for a dog.
Why? Well I am never home and when I am home I prefer to be left alone and not
turning on my heels and head back out for a walk. Goddammit, I just walked
home!
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How
about getting a gold fish then? Well, I thought about it for a while too – but
as you know their memory of 3seconds makes them happy in the round bowl for a
month or so and then they catch back problems from all that clock-wise swimming
and die on you. Ethically speaking, I am better off alone.
I
rather have men… many… J
Cheerio
J
Sunday, July 15, 2012
Demand follows supply… or was it other way around…
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If
the only people you’d see would be ugly as hell, fat as you could imagine and
all straight, wouldn’t you want one for yourself too? Apparently yes. Based on
our 21st Century economists and many of our times most accoladed business men and women people want what is available – and they shun all
different. Oh, flashbacks from America. How can they dress in so ghastly and
boring rags!
I walked in Bangkok night markets and in the Weekend Market. Then it kind of hit me. I don’t want
any of this crap! I don’t need it – I don’t want it. Hell, I want to get out
of here.
Same
happens in the average Joes’ heavens - Malls. Who the fuck goes to malls?? No-one
I know. So who are these “masses” that stuff their lardy asses in-between the
revolving doors, stop the pedestrian traffic with their bag loads of crap and those crying misbehaving kids from Hell?
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I
think we need some sociologist or anthropologist to explain us this in a bit more
detail. I found some poor insights how to target teens in Mall’s here.
One of the first observations from authors themselves: “It is intuitive that the shopping mall is a place that is socially
significant to the teen population,” said Jane Traub, senior vice president of
research for Scarborough. “We may have our own personal memories of spending
time in malls as teens ourselves, and many of us who have teens in our household
know that the mall is a favorite destination.
This study shows just how much time teens are actually spending at the
mall.”
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Now this just says researchers were and probably still are in the
Mall’s target group segment… Study basically says teens spend 2-3hours in malls
by shopping crap, getting fat in the joints like McDonald’s and Burger King, and are observant to screen displays
bombarding 99cent deals and promotion of all sorts of rags. This did not make
me any smarter…Malls are crap, in my opinion. And because I am almost always right
my statement is most probably true as well. The worst thing about malls is that
they promote mediocrity and at best can deliver only average or poor experience.
If your research question was: “why do gay people go to malls” it would not
produce a result. We do not visit malls. Or at least any self-respecting gay
does not. We do not find anything from malls. And in addition we get rash from entering
into these dungeons of averages.
In
many ways fashion tries to be a form of art. Fraction of it is. Mostly, it is
about satisfying the most common denominator which unfortunately is a straight,
slightly overweight, middle aged, stumpy man: “The-mall-goer”. Right, so men’s
fashion has become to a stage when it is a nice little play of different colors
on different shapes and sizes of t-shirts, jeans and some ghastly coats. Right,
production cost for T-shirt is 10cents, for jeans around 50cents and coats vary
in between 2-20eur. Now the retail price in the same order is: 30Eur, 150Eur,
200ur. You don’t have to be an astrophysicist to realize that with these
margins you want everyone to be average Joe’s wearing T-shirts. Why would you
do anything different whilst keeping doing exactly what you already are doing
keeps your margins healthy? Who needs margin erosion anyways! And malls, the
perfect setting to get your horrible rags out of your doors – carried straight into
the cars and towed far away to the suburbs - are the machinery which makes the business running.
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To
play down the indifference in almost all clothing being produced by the industry for men,
companies have re-invented colors. Well not re-invented COLORS, but merely
taken the palette from the backroom and applied different colors on different
season with a slightly different fabrics to the same dull designs. I know, haute-couture
is different – but remind me again, when was the last time You bought haute-couture?
Industry sales volumes tell unapologetic story – basic shit, that’s what men buy.
And that’s what is ultimately on offer.
I
am tired of dull, uninteresting, deathly boring clothes of the likes of brands like: H&M,
Zara, Emporio Armani, Armani Xchange, D&G, Gass, Guess, Levi’s, Diesel,
GAP, Top Man etc. There is nothing they bring to the market which truly surprises you positively. Why
can’t we get some cool stuff to the stores! I think I’ll elaborate “cool” in
some later posting...
Now,
I am feeling in so need I could die. I guess erotic massage by two nice boys
will suffice…
Cheerio!
J
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